L'Oréal Professionnel Serie Expert Chroma Crème Purple instantly neutralises all unwanted yellow reflects and intensely nourishes the hair fibre, without weighing it down, for a superior colour correction and care.Chroma Crème is the outcome of a unique collaboration between L'Oréal Professionnel Paris Colour Labs and Haircare Labs.Together, they have developed an exclusive technology with professional tailored dyes to neutralise unwanted warm reflects, now in our most caring formulaIt delivers increased homogeneous neutralisation*, thanks to a more even formula deposit, than regular neutralising shampoos, that ensures no colour spots even on porous areas*.It provides the upmost care that targets the most damaged and porous areas of the hair. It also guarantees 3x more shine*** Hairdressers' feedback. **Instrumental test.

Apply evenly on wet hair. Lather. Rinse thoroughly. Follow with Blondifier conditioner or mask Ask more information about this product

1258210 INGREDIENTS: AQUA / WATER / EAU — SODIUM LAURETH SULFATE — COCAMIDOPROPYL BETAINE — DIMETHICONE — SODIUM CHLORIDE — PARFUME / FRAGRANCE — CITRIC ACID — HEXYLENE GLYCOL — SODIUM BENZOATE — SODIUM HYDROXIDE — AMODIMETHICONE — CARBOMER — CI 60730 / ACID VIOLET 43 — GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE — TRIDECETH-10 — GLYCERIN — SALICYLIC ACID — GLYCOL DISTEARATE — MICA — PEG-100 STEARATE — CI 45100 / ACIDRED 52 — BENZYL SALICYLATE — STEARETH-6 — PHENOXYETHANOL — COCO-BETAINE — TRIDECETH-3 — CI 77891 / TITANIUM DIOXIDE — BENZYL ALCOHOL — HEXYL CINNAMAL — LINALOOL — ALPHA-SOMETHYL IONONE — ANISE ALCOHOL — LIMONENE — ACETIC ACID — FUMARIC ACID.C278396/1 Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.

1258210 INGREDIENTS: AQUA / WATER / EAU — SODIUM LAURETH SULFATE — COCAMIDOPROPYL BETAINE — DIMETHICONE — SODIUM CHLORIDE — PARFUME / FRAGRANCE — CITRIC ACID — HEXYLENE GLYCOL — SODIUM BENZOATE — SODIUM HYDROXIDE — AMODIMETHICONE — CARBOMER — CI 60730 / ACID VIOLET 43 — GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE — TRIDECETH-10 — GLYCERIN — SALICYLIC ACID — GLYCOL DISTEARATE — MICA — PEG-100 STEARATE — CI 45100 / ACIDRED 52 — BENZYL SALICYLATE — STEARETH-6 — PHENOXYETHANOL — COCO-BETAINE — TRIDECETH-3 — CI 77891 / TITANIUM DIOXIDE — BENZYL ALCOHOL — HEXYL CINNAMAL — LINALOOL — ALPHA-SOMETHYL IONONE — ANISE ALCOHOL — LIMONENE — ACETIC ACID — FUMARIC ACID. C278396/1 Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.