Back
.jpg?sw=1440&sfrm=jpg)
MAIN BENEFITS
Gloss Absolu, a new product line that delivers the "Shine & Smoothness Perfect Equation" by meticulously balancing
- Cleanliness: Effectively cleanses hair without stripping natural shine.
- Care: Provides lightweight hydration and cuticle sealing for a reflective hair surface.
- Fiber Alignment: Smooths and aligns hair fibers for maximum light reflection.
[HYALURONIC ACID + GLYOLIC ACID + WILD ROSE IN OIL]
100H GLOSSY HAIR*
4 DAYS GLOSSY HAIR*
100H SOFT, HYDRATED HAIR*
*Instrumental test after application of the Bain + Fondant + Spray + Oil
GLOSS ABSOLU IN-SALON PROTOCOL
Discover all the detailed steps to perform Gloss Absolu in-salon.
1 - BATHE
Start with the application of Bain Hydra-Glaze.
Wet the hair thoroughly, then apply 1 pump (5ml) directly onto the scalp. Develop foam & perform the 3 gestures of the Kérastase Massage. Rinse and repeat if needed.
Kerastase - Gloss Absolu
To see prices, you must login/register
2 - TREAT
Step 1: Based on your diagnosis and consultation with the customer, select the appropriate Fusio-Dose Booster Brilliance with Lactic Acid (for enhanced shine) or Discipline (for increased smoothness and control). Mix the chosen booster with Nutritive Concentrate.
Apply the personalized Fusio-Dose mixture to each strand, focusing on the lengths and ends.
Step 2: Without rinsing; layer 2 pumps of Fondant Gloss Absolu Insta-Glaze Conditioner over the Fusio-Dose application. Gently massage, and twist the hair to ensure even distribution.
Leave it on for 3 minutes. Rinse thoroughly.
Kerastase - Gloss Absolu
To see prices, you must login/register
3 - TEXTURISE - PRIME
On towel-dried hair, apply up to 7 sprays of the Gloss Absolu Anti-Frizz Glaze Milk on lengths & ends, depending on hair length and thickness working section by section to protect hair up to 230°. Do not rinse. Proceed to blow dry.
Kerastase - Gloss Absolu
To see prices, you must login/register
4 - TEXTURISE - FINISH
After the blow-drying, apply a few drops, according to length, of Gloss Absolu Glaze Drops Hair Oil into your hands. Evenly distribute the oil through the lengths and ends, using your fingers to separate and define the hair, to add a final touch of shine and smoothness.
Kerastase - Gloss Absolu
To see prices, you must login/register
THE SCIENCE INSIDE GLOSS ABSOLU
Discover the key principle active ingredients that make Gloss Absolu so unique!
Hyaluronic acid
Largely used in skincare products, HA naturally found in the body, retains moisture, and it is capable of binding over one thousand times its weight in water
Glycolic Acid
Naturally occurring fruit acid, it is used in cosmetic for their exfoliating properties, able to penetrate deep, making it more effective and powerful
Wild Rose in Oil
Responsibly sourced in France, the ultimate love ingredient. Brings sensoriality and feminity.
BUSINESS OPPORTUNITY
Gloss Absolu is the opportunity to address service in salon to custoemrs that don't have a specific hair concern.
HOW?
#1
WHAT GEN Z IS SEARCHING FOR?
___
Gen Z prioritizes shine as the second most desired hair benefit, yet achieving shiny hair without sacrificing bounce and movement seems paradoxical.
#2
WHAT SALON
OPPORTUNITY?
___
Leverage the launch of Gloss Absolu to drive in-salon service revenue with Fusio Dose. Encourage your clients to get personalized Fusio Dose treatments tailored to individual hair needs, enhancing gloss and frizz control.
#3
HOW TO ADDRESS
THE VISIT?
___
Emphasize the "Shine & Smoothness Perfect Equation" and highlight how Gloss Absolu solves Gen Z's desire for both shine and bounce. Showcase the luxurious fragrance and sensorial experience. Promote the in-salon Fusio Dose service for amplified results.
LUXURIOUS FRAGRANCE
A mix of hair care technicity & fine-fragrance artistry for a ultra sensorial yummy experience.
TOP NOTES
Citrus and Lemon
HEART NOTES
Floral bouquet
BOTTOM NOTES
Vanilla & Sandalwood
SEE THE RESULTS
WHO IS IT FOR?
Gloss Absolu is for consumers with long, frizz-prone hair seeking shiny, smooth, bouncy hair with natural movement.
GET YOUR CERTIFICATION
PHASE 1
DIGITAL
DEEP DIVE
Self E-Learning - In Salon Treatment
PHASE 2
HANDS-ON EXPERIENCE
& MASTERY
Offline events
PHASE 3
REINFORCMENT & CERTIFICATION
Recap sheet/Certifying Quiz
