ODS Technology.




Oil Delivery System [Patented technology]

Not just an oil. A powerful color engine, propelling the oleophobic hair dye complex deep.


iNOA breaks the barriers of haicolor.

-43% porosity1.

All hair paterns preservation, including curls.

High impact & long-lasting color.

Clinically proven, +20% scalp hydration2.




1 Instrumental test.

2 instrumental test on 62 women.







[Access]


Discover more on world's largest digital learning platform for hairdressers.



[Style My Hair Pro]


The professional hair colour consultation app for inspiration, virtual try-on experience and digital shadecharts at your fingertips.



[Instagram]


Share with the community on social media.