WHAT IT IS Permanent haircolor: coloration crème de beauté for rich color results, 100% perfect coverage, and deep care. WHAT IT DOES Provides true-to-tone, long lasting color with up to 100% grey coverage. • Delivers predictable, precise results thanks to its mistake-proof formulawith • Highly concentrated in caring agents for +45% more conditioned hair with Majirel vs. uncolored hair Also exists in : • COOL INFORCED - Boosted with cool reflects for optimal neutralization. • MAJIREL COOL COVER - Extreme cool coverage, high resistance, high neutralization. • MAJIREL HIGH-LIFT - Super lightening, optimal neutralization. • MAJIREL GLOW - Translucent permanent haircolor, long-lasting neutralization, extreme luminosity WHAT ELSE YOU NEED TO KNOW • Majirel has 4 developers – 12.5-volume, 20-volume, 30-volume, 40-volume (for MAJIREL HIGH LIFT) • Back-bar : use Série Expert Acidic Sealer to seal pigments on hair. • Suggest in-salon treatments to your client according to her needs after haircolor service : Série Expert Vitamino Color, or Absolut Repair or Blondifier.

PREPARATION Shake into a rich, creamy texture/ using a non metallic shaker APPLICATION and DEVELOPPMENT 35 min development time White coverage : Up to 50% Simply use your target shade More than 50% In a 1:1 ratio, mix your target shade with its corresponding base level. If you want to prioritize the reflect Cool reflects : ½ target shade + ½ same level basic shade Warm reflects : ½ target shade + ½ same level golden basic shade You can add a little bit of hot water (20ml) to the mix to refresh a a leftover color. COLOR MAINTENANCE schémas At the end the development time emulsify very gently, rinse until water runs clear and shampoo Ask more information about this product

Aqua / Water,Cetearyl Alcohol,Oleth-30,Hexadimethrine Chloride,Ammonium Hydroxide,Oleic Acid,Oleyl Alcohol,2,4-Diaminophenoxyethanol Hcl,P-Aminophenol,M-Aminophenol,Sodium Metabisulfite,Ethanolamine,6-Hydroxyindole,Thioglycerin,-2,5-Diamine,Ammonium Thiolactate,2-Methyl-5-Hydroxyethylaminophenol,Pentasodium Pentetate Benzyl Alcohol,2-Oleamido-1,3-Octadecanediol,Resorcinol Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.