Pureology Pure Volume Shampoo enhances volume and restores movement to flat, fine colour-treated hair with key ingredients Wheat Protein and Eucalyptus Leaf Extract and a signature aromatherapy blend of Pink Grapefruit, Wild Rose, and Cedarwood.

Pureology is the #1 Professional Colour Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect colour vibrancy and ensure lasting colour payoff. Sunflower Seed, a UV Filter, and Vitamin E fight colour-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide colour protection and customized care to address individual hair needs.

*Based on dollar sales reported in Kline's Kline PRO: Salon Retail Products and Services Database for the year ending December 31, 2019.

Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat. For best results, shampoo with Pure Volume Shampoo, and follow Conditioner with Colour Fanatic Multi-Tasking Leave-In Spray and Style + Protect Instant Leviation Mist. Ask more information about this product

1218053Pr2 Aqua / Water / Eau,Cocamidopropyl Betaine,Disodium Laureth Sulfosuccinate,Sodium Lauryl Sulfoacetate,Sodium Lauroyl Sarcosinate,Sodium Chloride,Glycol Distearate,Ppg-5-Ceteth-20,Sodium Polystyrene Sulfonate,Decyl Glucoside,Parfum / Fragrance,Citric Acid,Sodium Hydroxide,Sodium Benzoate,Carbomer,Peg-55 Propylene Glycol Oleate,Propylene Glycol,Coco-Betaine,Peg-150 Pentaerythrityl Tetrastearate,Salicylic Acid,Peg-6 Caprylic/Capric Glycerides,Glycerin,Butylene Glycol,Benzoic Acid,Tocopherol,Hydroxypropyltrimonium Hydrolyzed Wheat Protein,Helianthus Annuus Seed Extract / Sunflower Seed Extract,Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol,Limonene,Benzophenone-4,Citronellol,Eucalyptus Globulus Leaf Extract,Phenoxyethanol,Ci 17200 / Red 33,Potassium Sorbate. D240332/1 Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.

1218053Pr2 Aqua / Water / Eau,Cocamidopropyl Betaine,Disodium Laureth Sulfosuccinate,Sodium Lauryl Sulfoacetate,Sodium Lauroyl Sarcosinate,Sodium Chloride,Glycol Distearate,Ppg-5-Ceteth-20,Sodium Polystyrene Sulfonate,Decyl Glucoside,Parfum / Fragrance,Citric Acid,Sodium Hydroxide,Sodium Benzoate,Carbomer,Peg-55 Propylene Glycol Oleate,Propylene Glycol,Coco-Betaine,Peg-150 Pentaerythrityl Tetrastearate,Salicylic Acid,Peg-6 Caprylic/Capric Glycerides,Glycerin,Butylene Glycol,Benzoic Acid,Tocopherol,Hydroxypropyltrimonium Hydrolyzed Wheat Protein,Helianthus Annuus Seed Extract / Sunflower Seed Extract,Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol,Limonene,Benzophenone-4,Citronellol,Eucalyptus Globulus Leaf Extract,Phenoxyethanol,Ci 17200 / Red 33,Potassium Sorbate. D240332/1 Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.