L'Oréal Professionnel's Vitamino Color Shampoo gently cleanses colour-treated hair, allowing colour to last up to 8 weeks*. Coloured hair is 6* times more shiny and appears brighter and more radiant. Hair feels lighter, manageable and soft.​ Formula enriched with resveratrol, a powerful anti-oxydant for a perfect salon coloured hair.
*Instrumental test after application of shampoo and conditioner

At L’Oréal Professionnel, we are striving towards an ever more responsible and sustainable business model, transforming our activities to respect the planet’s limits.
100% recycled plastics are now prioritised in the manufacturing of our Serie Expert bottles, reducing the use of virgin plastics.

The Serie Expert collection is produced in a facility that has been carbon-neutral since 2015, and has implemented a water recycling loop that has reduced water usage by 47% since 2005.

Apply evenly on wet hair. Lather. Rinse thoroughly. Follow with Vitamino Color Conditioner. Ask more information about this product

1202840 A - INGREDIENTS: AQUA / WATER / EAU • SODIUM LAURETH SULFATE • COCAMIDOPROPYL BETAINE • DIMETHICONE • SODIUM CHLORIDE • CITRIC ACID • HEXYLENE GLYCOL • SODIUM BENZOATE • SODIUM HYDROXIDE • AMODIMETHICONE • CARBOMER • GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE • TRIDECETH-10 • GLYCERIN • SALICYLIC ACID • GLYCOL DISTEARATE • NIACINAMIDE • MICA • PEG-100 STEARATE • LINALOOL • STEARETH-6 • PHENOXYETHANOL • COCO-BETAINE • TRIDECETH-3 • CI 77891 / TITANIUM DIOXIDE • RESVERATROL • BENZYL ALCOHOL • ACETIC ACID • FUMARIC ACID • PARFUM / FRAGRANCE (F.I.L. C261695/1). Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.