WHAT IT IS Permanent haircolor: coloration crème de beté for rich color results, 100% perfect coverage, and deep care. The Cool Inforced formula is boosted with cool reflects, for anti-brassiness effect and up to 6 weeks of neutralization*. WHAT IT DOES • Provides true-to-tone, long lasting color with up to 100% grey coverage. • Up to 6 weeks of neutralization.* • Anti-brassiness effect for up to 21 shampoos.* • Delivers predictable, precise results thanks to its mistake-proof formula WHAT ELSE YOU NEED TO KNOW • Majirel Cool Inforced has 3 developers – 12.5-volume, 20-volume, 30-volume • Back-bar : use Série Expert Acidic Sealer to seal pigments on hair. • Suggest in-salon treatments to your client according to her needs after haircolor service : Série Expert Vitamino Color, Absolut Repair or Blondifier. *Instrumental test

SERVICE / PRODUCT : Majirel Cool Inforced Permanent Haircolor. Perfect for a 'Back To Cool' service! MIXING RATIO: 1:1.5 White coverage: Up to 50%: Simply use your target shade More than 50%: In a 1:1 ratio, mix your target shade with its corresponding base level. If you want to prioritize the reflect you can mix ¾ tube of your target shade with ¼ tube of its corresponding level of tone. Cool or warm reflects : ½ target shade + ½ same level basic shade Cool or warm reflects: ½ target shade + ½ same level golden basic shade You can add a little bit of hot water (20ml) to the mix to refresh a a leftover color. DEVELOPERS: Oxydant Creme 12,5vol / Oxydant Creme 20vol / Oxydant Creme 30vol TIMING: Virgin Hair: Start application on lengths and ends, then apply to roots and leave on for 35min. Long Regrowth: Begin application on intermediate zone, then apply to roots. Take through and leave on for 35min. Ask more information about this product

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