Sérum Filler Fondamental is a lightweight leave-in treatment for the inner repair of all types of damaged hair, leaving it glossy and supple.

Because of its increased porousness, processed hair absorbs 3 times more calcium from water than untreated hair, leading to damaging calcium deposits which is visible inside and outside the hair fiber. Sérum Filler Fondamental has a dual action: its light, balmy texture seals the cuticles to shield hair’s surface, while filling the fiber and reinforcing hair strength. Your hair is protected from calcium damage absorbed from water, as well as from humidity, and heat up to 230°C. Frizz is eliminated, and hair is left smooth and supple, easy to style.

SÉRUM FILLER FONDAMENTAL BENEFITS:
49% softer hair*
3x smoother hair*
Protects from damage and heat up to 230°C*
99% stronger hair*
72H anti-frizz*

*Instrumental test after 1 application of the SÉRUM FILLER FONDAMENTAL

WHO IS IT FOR?
For all types of damaged hair.

BUSINESS OPPORTUNITY
Première is for all types of damaged hair, from fine to thick. The opportunity in repair is very strong as damaged hair is the #1 hair concern with an increase of +65% growth in the repair category. 8 out of 10 women in the world are concerned by hair damage and 41% of women in the US are still looking for anti-breakage hair care.*

*SOURCE: RADIUS MARKET TRACKER USA 2021

Apply on towel-dried hair. Leave-In. Blow-dry and heat style. Ask more information about this product

AQUA / WATER / EAU ● ISOPROPYL MYRISTATE ● DIMETHICONE ● TRIETHANOLAMINE ● AMODIMETHICONE ● PARFUM / FRAGRANCE ● PHENOXYETHANOL ● CARBOMER ● POLYQUATERNIUM-4 ● POTATO STARCH MODIFIED ● LIMONENE ● HYDROXYPROPYL GUAR ● BEHENTRIMONIUM CHLORIDE ● HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL ● GLYCINE ● TRIDECETH-6 ● ISOPROPYL ALCOHOL ● LINALOOL ● CETRIMONIUM CHLORIDE ● CITRAL ● COUMARIN ● BENZYL SALICYLATE ● SODIUM BENZOATE ● BENZYL ALCOHOL ● CITRONELLOL ● ALPHA-ISOMETHYL IONONE ● POTASSIUM SORBATE ● GERANIOL ●